A provocation to think more creatively!


To promote creative thinking, and behaviours, for the benefit of all

Our creative thinking, behaviours, and the context and climate in which we live all contribute to our creative potential.  ​​This site signposts approaches to creative thinking that unleashes our own creativity epiphany quotient.


Novelty and ​successful implementation seem to be key cornerstones of the sexual allure of innovation. ​Yet the more compelling the initial concept or idea, surely the greater chance of success?

​Creativity is about sensing opportunity, and divining links and discontinuities. It is also about being lucky. How do you develop your luckyness?

Our Passion
Creative Intelligence

"idea gibberation", the new creative thinking book by Chris Mead

for details click here